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Robert A. Hebert
CEO and Producer


Robert Hebert is a Producer, Lawyer, Global Management Consultant, and Entrepreneur with over 35 years in Telecom, Law and Media.  He is CEO of Bossa Nova Noites (Legado e Alquimia Brasil Talent, LLC), CEO of Legacy and Alchemy, LLC, CEO of IT/IS NextGen (IT/IS Telecom, LLC), and Founder of Hebert-Carrington Media (GrooveJazzMedia or “HCM”).


Rob does business internationally, with a strategic focus on the Brazil, U.S., China and Japan markets. 


A Chicago native, Rob has been in the music business since the 1980s.  He eventually founded HCM in 2007 with Terri Lyne Carrington.  HCM is a multiple Grammy Award-winning music company.


Previously, Rob was Chairman of the Programming Committee of Atlanta Public Broadcasting; and in the years leading up to the 1996 Atlanta Olympics, he was Special Counsel to Atlanta Mayor Maynard H. Jackson, Founding Chairman of the Mayor’s Commission on Atlanta’s Entertainment Industry, and Mayor Jackson’s lead for telecom, media, and technology strategic economic development matters relating to the 1996 Olympics.  The Mayor’s Commission was formed in June 1992.  Under Rob’s leadership it wrote the blueprint that advanced Mayor Jackson’s vision of Atlanta becoming a global entertainment center.  When the Mayor’s Commission was formed, Atlanta (and Georgia) was a US$300 million-a-year entertainment industry.  By 2018, Atlanta (Georgia) became a US$9.5 billion-a-year industry — the 2nd largest in the world.

As CEO of IT/IS NextGen, Rob led a global management firm that partnered with IBM Global Telecom Industry, which first brought him to Brazil in 2003.  He also was CEO of a merchant banking firm based in Atlanta.  Partners included the Honorable Louis W. Sullivan, M.D. (former U.S. Secretary of Health and Human Services), and the late Dr. John P. Crecine, mentor to Steve Jobs and a leader at NeXT, Chairman of the High Performance Networking Computing Panel (that wrote the "Gore Bill" that created the first public Internet), President of Georgia Tech, and Provost of Carnegie-Mellon University.


A graduate of New York University School of Law and Florida A&M University School of Business & Industry, Rob Hebert started his career as a corporate finance lawyer with Chapman and Cutler in Chicago, and later became Of Counsel Technology at Powell, Goldstein, Frazer & Murphy in Atlanta.  


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